Client - Henrik Tanabe / OM System
Creative & Director - Yasir Al-Ani
Executive Producer - Janne Tarvonen
DoP - Santeri Järvinen
Edit & Grade - Jeremias Nieminen
Sound design - Juho Salaterä / Muuntamo
ART DIRECTION, CONCEPT DESIGN, COPYWRITING, FILM DIRECTION
Kauas Creative, 2025
We were tasked to communicate the power of the OM SYSTEM ecosystem with creativity and clarity. Rather than overcomplicate, we leaned into the brand’s biggest truth: it’s a system.
Every camera, lens and accessory works together creating an evolving ecosystem for explorers, creators and adventurers. Setting them apart from their competition.
Client - Henrik Tanabe / OM System
Creative & Director - Yasir Al-Ani
Executive Producer - Janne Tarvonen
DoP - Santeri Järvinen
Edit & Grade - Jeremias Nieminen
Sound design - Juho Salaterä / Muuntamo
