Main slogans for S-Pankki that separate them from their competition in a warm way.
Like a bank, but your own. Like a bank, but good. Like a bank, but smart.
Various slogans for different customer segments and interests. I contributed with the two first lines.
Topics include investing, student loans, mortgage and so on.
UI examples of the S-Pankki app. The entire logic of the app was designed by yours truly.
The light-hearted and warm feel was apparent on the website layouts as well.
Cards
Loans
Savings
Investments
Accounts
Electronic Salary
The iconography was quite generic in itself and followed the already existing S Brand, to ensure that a wide audience would understand it, but the animations gave life and a distinct character to each of them thus making the app more active, delightful and modern. These were crafted by yours truly.