ART DIRECTION, CONCEPT DESIGN, CREATIVE WRITING, GRAPHIC DESIGN
Freelance work, 2018
An album cover and concept design project for a rock band.
Old school heavy metal and humour is at the heart of this band and the album is a result of 10 years of hard work. I really wanted to create a concept that would do them justice. I designed the concept and the visual style of this project. I shot the cover photo and did all the photo manipulation on it. I also wrote the story on the album sleeve. The amazing Camilla Sirén illustrated the front cover typography and the logo based on this concept.
The concept dwells into the world of tarot and mysticism, where the band members (and their unique personas) are looking into a crystal ball. The fortune teller reads their future from tarot cards and reveals the secret that becomes their debut album. A quote of his would later become the chorus of the album title song.